The teeth bleaching (or whitening) industry has seen massive growth since its onset in the late 1980s when the first in-office bleaching light was used. Today, there’s a plethora of procedures and products sold within dental offices—and retail stores—for whitening. Entrepreneur Magazine estimated that total revenue from dental whitening services in 2011 was $11 billion.
The teeth bleaching (or whitening) industry has seen massive growth since its onset in the late 1980s when the first in-office bleaching light was used. Today, there’s a plethora of procedures and products sold within dental offices—and retail stores—for whitening. Entrepreneur Magazine estimated that total revenue from dental whitening services in 2011 was $11 billion.
The teeth bleaching (or whitening) industry has seen massive growth since its onset in the late 1980s when the first in-office bleaching light was used. Today, there’s a plethora of procedures and products sold within dental offices—and retail stores—for whitening. Entrepreneur Magazine estimated that total revenue from dental whitening services in 2011 was $11 billion.
